Many folks in the Lake Nona area know of All Flooring USA located on Narcoossee Road as it has been in business since 2015. What many residents do not know is just 10 miles away, down near the St. Cloud area, a new location has opened. Hector Torres, founder of All Flooring USA, finished a military career in 1988 and immersed himself in the world of flooring. For the next 30 years, he worked for manufacturers, wholesale, direct sales through distributors, managed stores and worked his way up to owning his own stores.
Sharing a newly-constructed building with a Domino’s Pizza and Building Brains Academy, the new All Flooring USA opened in January this year. Torres says he chose that location because he noticed there was no flooring company near the Moss Park and Eagle Creek areas. It is also a great spot because there are a lot of new houses and businesses being built within the store’s proximity. He and his wife, Sylvia, also live in the St. Cloud area. This is their fourth store opening. The first location was opened 14 years ago on East Colonial Drive followed by the locations in Lake Nona and Altamonte Springs.
Getting the store up and running was not too much of a challenge since Torres had already been through the process with his prior shops. They rented out the space and had a cabinet designer come in to help create the layout. Colors and palettes were put together along with granites, backsplashes and displays designed to set up. The store’s layout is tastefully pieced together to showcase the variety of options customers can install in their home. Their items range from wood to porcelain tiles with fixed gloss levels to carpets and cabinet selections. All Flooring USA also offers luxury vinyl. These flooring planks are completely waterproof and clip together like laminate. Bathroom and kitchen remodeling are additional services provided.
Since Torres served in the military, his company qualifies to be a part of the Veteran Owned Business group, a directory of more than 300,000 veteran businesses across the country. All services, goods and operations produced by the organization are from United States military veterans, active duty military and reservists.
“Meeting new people is the most exciting thing about opening a new store.” said Torres. Flooring itself is an art that Torres will never regret. It is always such a rewarding experience to help people and give them the finished look they desire in their homes. He stated they are looking to expand even further in the Central Florida area.